Content Marketing
What is Content Marketing?
Content marketing involves the preparation and dissemination of high quality, relevant and valuable information.
Companies focused on expanding their reach to a large number of customers will want to pay attention to the increase in the number of visitors, as well as the quality of these interactions. Traditional volume metrics include the number of page visitors and the number of emails collected, and the time spent on the page and the transition to other pages / photos are good indicators of engagement.
Measures of brand recognition and visibility indicators:
- number of visitors per page;
- time spent on the page;
- navigation through pages / photos;
- number of letters collected.
Content Marketing Trends in 2021
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- Promotion of 10 phrases
- UI/UX recommendation
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- UI/UX recommendation
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